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Headless API · email playbook

Turn Clay or Apollo lists into personalized, on-brand sequences

A turn clay or apollo lists into personalized, on-brand sequences playbook for Sales & Outbound, built headless api. Starting from a target list is enriched in clay or apollo, Mailable designs every on-brand email in the flow and ships it through crm (salesforce / hubspot) and the tools you already use - inbox-ready in every client.

Headless APIBuild mode: Built via the headless API + MCP

Trigger

A target list is enriched in Clay or Apollo

Sales & Outbound

Design engine

Mailable

Mailable

prompt → on-brand email

Brand kit

colors · fonts · voice

Who runs it

Build mode

Built via the headless API + MCP

SDRs & AEs

team

RevOps

team

Founders

team

Integrations

Synced via API & MCP

salesforce
segment
zapier
webhook

Sends to

CRM (Salesforce / HubSpot)

Clay / Apollo

Sequencer

How the flow works

Trigger: A target list is enriched in Clay or Apollo

  1. 1

    Mailable turns the list into a personalized, on-brand opening email

  2. 2

    Merge fields pull in company and persona context - it reads human

  3. 3

    A multi-step cadence with follow-ups is designed in the same pass

  4. 4

    Sent from your CRM or sequencer via the API, on-brand across reps

Who runs it

  • SDRs & AEs
  • RevOps
  • Founders

Integrations

salesforce
segment
zapier
webhook

Synced from your stack; designs stay on-brand by default.

Build mode & destinations

Built via the headless API + MCP

CRM (Salesforce / HubSpot)

Clay / Apollo

Sequencer

What keeps it on-brand & on-track

  • Personalized at scale without copy-paste or brittle mail-merge
  • Every rep stays on the same brand and voice
  • Designed and sent programmatically via the headless API

Headless API

Your product or an LLM agent calls the Mailable API (or MCP server) to design and send this flow programmatically - on-brand, inbox-ready HTML, no browser required.

Describe it. Ship beautiful email.

Start free, or talk to us about designing email at scale through the editor and the headless API.